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As the corona virus pandemic started to unfold, shoppers rushed to stock up on household staples in preparation for lock downs and the uncertainty ahead. During the buying frenzy, toilet paper quickly became an international emblem of the broader shortages on supermarket shelves. Scenes on television and social media of people scrummaging over the commodity only helped fuel demand for the humble toilet roll.

But with images showing warehouses packed full of toilet paper, confusion ensued. The shortage of toilet paper was seemingly everywhere. In Hong Kong, a gang raided a store for 600 rolls. Images of empty supermarket shelves in Singapore, the UK and the U.S. were widely shared.

It is against this backdrop that Connectrans Logistics has demonstrated its ability to rise to the challenge and deliver excellence. Their customer, a multinational personal care corporation that produces paper-based consumer products, faced the test of meeting market demand while operating in a fractured supply chain. Uncertainty in transportation capacity, driver availability, impacts to health and safety, along with border closures all added to the unique challenges of distributing essential products during a pandemic. Having established a solid partnership with Connectrans, they leaned on the strength of that partnership to satisfy their demands.

Not only did Connectrans commit to supporting their business, they exceeded all expectations. The result of Connectrans exceptional efforts were captured on their customer’s Monthly Carrier Performance Scorecard. For the months of April, May and June, in the height of the COVID-19 pandemic, Connectrans delivered an On Time Delivery performance of 99.2%, 100% and 99.3% respectively.

“On-time performance is a critical metric. To achieve this performance level during unprecedented consumer demand, which also resulted in exceptional load volumes, demonstrates our dedication to customer service”, says Jason Peirson, Senior Manager Business Development. “To deliver this performance during a period of adversity shows our dedication to customer service excellence and the strength of our carrier partnerships”.

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